THE VIRGINIA CONSUMER DATA PROTECTION ACT (VCDPA)
VCDPA Compliance is the latest business requirement.
Virginia enters the data protection league with its consumer data protection act. Following the footsteps of California, it is the second state in the United States of America to enact comprehensive consumer data privacy legislation.
Get Ready for VCDPA before peers and have a competitive advantage.
State wide Enactment
Effective January 31, 2023, the VCDPA sets rules on how companies can collect and use an individual’s personal information. Companies that target Virginia Citizens for business fall under its scope. Businesses that collect or process the personal data of more than 100,000 individuals annually or earn at least 50% of annual revenue through data selling or sharing while processing the data of at least 25,000 people must oblige to the Virginia CDPA.
Strengthened Data Privacy
Under the VCPA, Virginia residents have the right to seek information on the personal data a company holds about them and how they intend to use it. The law gives consumers data access, deletion, correction, and transfer rights. It requires companies to actively inform individuals of their privacy rights while ensuring active measures to uphold data privacy rights.
The Virginia Attorney General enforces the VCDPA with some exceptions and exemptions. It gives businesses a 30-day window to fix faults and abide by the requirements in an unlikely situation. Companies that fail to comply with the law may have to pay a fine of $7500 for every privacy rights violation.
Responsibilities placed on Businesses under the VCDPA
VCDPA takes a stance of de-identified, personal, and sensitive data. It sets the distinction between data processors and data controllers and emphasizes that the former must aid the latter in complying with the legislation. The law requires businesses to uphold the data protection rights of state-wide residents.
Enable VCDPA compliance with Adzapier’s Privacy-First Solutions
Comprehensive Management of Opt-out requests.
Companies that fall under the legislation of the VCDPA must provide their customers with an easy and accessible opt-out solution. Your customers should be able to opt out of selling and sharing personal data, including the data shared with third-party advertising and marketing service providers.
Fulfill Privacy Requests with DSAR Automation
Improve how your business handles data subject access requests (DSARs) by streamlining the process from request authentication to fulfillment. Make it easier for your consumers to discover their information and for you to redact it where necessary.
Effective Data Privacy Governance for Businesses
Data Governance helps organizations discover, analyze, and manage their data in order to meet compliance requirements. It helps to identify and mitigate any risks associated with non-compliance, ensuring that data is securely stored and accessible only to authorized users. With Data Governance, organizations can be confident that their data is compliant and secure.
VCDPA: What’s New?
Automate Privacy Compliance
Adzapier’s tools and services ensure that your business boasts global compliance and stays ahead of the data privacy curve in a world of evolving laws. Easy integration and access makes the platform a simple yet powerful addition to your privacy management strategy.
Privacy Request Management
Give your customers the right to choose between implied or explicit consent by stating whether they want you to collect or process their data for profiling purposes, targeted advertising, or third-party sales.
Manage DSAR requests
Under the VCDPA, any organization must respond to consumer requests within 45 days, with an additional 45-day extension for invalid cases. With real-time tracking, ensure seamless management of DSARs for a timely response.
Great support from a privacy point of view
The setup and implementation of our new cookie consent banner was really easy, with little to no help from content writers and developers needed. I like that the product takes care of the ever-changing global laws in this space.
Data Privacy strategy and data governance
My days of digging through emails, PDFs, and Word docs to find what I need are now over. This platform is so easy to use and has helped me save hours of my time every week. I will never go back to the old way of managing consent again!