CONSENT PREFERENCE MANAGEMENT
Build a Privacy-First Relationship with Consent Preference Management
Establish long-term consumer trust and collect first-hand data with Consent and Preference Management. Use authentic data to deliver personalized content, run high-performing campaigns, and drive SQLs while complying with Global Privacy Regulations like GDPR, CCPA, and PIPEDA.
Deliver Digital Experience that builds trust
Capture Authentic Data
Improve customer profiles and replace other data sources like third-party cookies by directly asking your consumers for their consent, preferences, and first-party data.
Operationalize Trust Centers
Enable access to clients their consent histories, choose communication preferences, and give first-party data through a single platform will demonstrate data transparency.
Centralize Data Across Touchpoints
A cross channel consent platform that connects mobile apps, websites, TV, & OTT/CTV Platforms creating detailed audit trail providing proof of compliance.
Seamless User Experience with
Consent and Preference Management
Your Brand's Privacy Center
All the data you need, in one place. Preference Center is a user-friendly platform where you can manage your customers’ privacy preferences and decide which information, they want to share with you. It helps you keep track of all your customers’ consent settings in just one click so that you always know when it’s time to contact them again.
Take Control of Your First-Party Data
Collect consented first-party data from consumers throughout their journey, with a customizable UI for your newsletter signups, privacy centers, marketing pop-ups, email sign-ups, and more. Deliver personalized brand campaign providing cross-channel privacy to enable marketing automation that builds customer loyalty.
Define your Big Data Strategy
Use real-time dashboards and analytics to measure, report, and improve your data collection strategy. Identify the gaps in your data collection strategy, so you can make improvements as needed. Get auto-updates with minimal web development interference and implement A/B testing to optimize results.